Podcast Production

Podcast Production

Practical advice on podcast production, distribution, monetisation, and management for businesses launching or scaling their shows.

Audio vs Video Podcasting in 2026: When You Need Video, When You Don’t, and How to Decide

The Data Behind the Panic The podcast industry is experiencing a collective anxiety attack about video. And the data driving…

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The Podcast Content Multiplier: How to Turn One Episode into 15+ Pieces of Content

The Content Multiplication Maths One 45-minute podcast episode, properly repurposed, generates a minimum of 15 individual content assets. Most businesses…

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Spotify vs Apple Podcasts vs YouTube: Where to Distribute Your Podcast in 2026

The Platform Power Shift The podcast distribution landscape has fundamentally changed. YouTube is now the preferred platform for podcast consumption,…

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Outsource vs In-House Podcast Production: The Real Costs, Hidden Traps, and Decision Framework

The Real Cost Spectrum Podcast production costs range from essentially free (recording on your phone, editing in free software) to…

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How to Measure B2B Podcast ROI: The Framework That Tracks Listeners to Pipeline

The ROI Problem With Podcasting Most B2B podcasts operate on faith. Leadership approved the budget because “everyone’s doing a podcast,”…

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How Much Does a Podcast Cost to Produce in 2026?

How Much Does a Podcast Cost to Produce in 2026?

A professionally produced podcast costs between £100 and £600 per episode in 2026, depending on episode length, editing quality, and…

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Podcast Marketing Strategy: How to Grow Your Audience

Podcast Marketing Strategy: How to Grow Your Audience

Learn effective podcast marketing strategies to grow your audience. Complete guide to promotion, repurposing content, and building listeners.

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Podcast Editing Services: What You Need to Know

Podcast Editing Services: What You Need to Know

Learn what podcast editing services include and how to choose the right one. Guide to professional podcast editing costs and quality.

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How to Start a Business Podcast: Complete Guide

How to Start a Business Podcast: Complete Guide

Learn how to start a business podcast from scratch. Complete guide covering equipment, format, launch strategy, and growth.

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How to Distribute Your Podcast to All Platforms

How to Distribute Your Podcast to All Platforms

Learn how to distribute your podcast to Spotify, Apple Podcasts, and all major platforms. Step-by-step guide to podcast syndication.

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