Strategies, tactics, and insights to grow your business through content, video, and AI search optimization.
A YouTube channel audit evaluates 20 critical elements across channel setup, content strategy, audience engagement, and analytics. This free scorecard...
A schema markup generator builds structured data code (JSON-LD) that tells Google exactly what your page contains. This free tool...
Google Ads responsive search ads allow 30 characters per headline (up to 15 headlines), 90 characters per description (up to...
A professionally produced podcast costs between £100 and £600 per episode in 2026, depending on episode length, editing quality, and...
Video file size equals the combined video and audio bitrate multiplied by the duration in seconds, divided by 8 to...
CPC (cost per click) is your total ad spend divided by the number of clicks received. CPA (cost per acquisition)...
Customer Lifetime Value (CLV or LTV) equals average purchase value multiplied by purchase frequency multiplied by customer lifespan. A customer...
You need between 1,000 and 500,000 visitors per variation for a statistically valid A/B test, depending on your baseline conversion...
YouTubers earn between $2 and $30 per 1,000 views depending on their niche, audience location, and ad engagement rates. A...
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